01 About you

Your niche, your content, who you are — in your own words.

Who follows you? Who do you want to attract more of?

02 The website

What's the main goal — what do you want visitors to do when they land?

Check everything you'd like. Don't worry if you're not sure — we can talk through it.

If you have one, what is it? If not, do you have a preference or should we figure it out together?

03 Aesthetic & vibe

Think about your Instagram feed, your apartment, what you'd wear to dinner. Words, moods, adjectives — anything that captures your vibe.

Anyone whose visual identity gives you the feeling you want for yours. Doesn't have to be in your niche.

Any colours you love, hate, or know you want?

04 Content & assets

Instagram, TikTok, email, YouTube, booking link — list anything you want linked.

05 Anything else?

Special features, things you've seen elsewhere you love or hate, anything at all.

Once I receive this I'll review everything and reach out within 24 hours. If anything needs clarifying I'll ask — no pressure, no commitment yet.

Got it.
I'll be in touch.

Your brief is in — I've received everything. I'll review it and reach out within 24 hours. Keep an eye on your inbox.

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